My Vision Statement for Google Essay Example

My Vision Statement for Google Essay Creating a Compelling Vision Google started out as being Just a very powerful, simple and intuitive search engine. Today, Google seems to have its hands in Just about everything from Maps, Shopping, Finance, You Tube, Email, Mobile Android SO to creating very innovative, cutting edge technology Like a drivels car. Googles customer base is everyone around the world who uses a computer. Goggles core values and why they are Important to them re as follows: 1) We want to work with great people Their success Is only as good as the people they hire 2) Technology innovation is our lifeblood Google is all about technology and the services behind the technology. Without technology, what would they be? 3) Working at Google is fun Of course every employee, not just at Google fundamentally has to enjoy what he or she is doing. If you are not enjoying what you do and hate your Job, your not happy, productivity suffers and at some point you start looking for another Job. Be actively Involved; you are Google When you work for Google, you represent Google so one must present them in a professional, moral and ethical manner. 5) Dont take success for granted Accompany should ever rest on its laurels and think that it will always successful no matter what. There is always someone else out there that is waiting for the opportunity to knock you down. 6) Do the right thing; dont b e evil Being honest, having integrity and always doing the right thing Is crucial for any business. We will write a custom essay sample on My Vision Statement for Google specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on My Vision Statement for Google specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on My Vision Statement for Google specifically for you FOR ONLY $16.38 $13.9/page Hire Writer At some point, doing the wrong thing will reface Its ugly head and can be catastrophic, Like Enron. 7) Earn customer and user loyalty and respect every day Creating new, Innovative and quality products and services will help keep your fan-base and ensure success in the company 8) Sustainable long-term growth and profitability is key to our success Everyone that works at Google needs to see and treat the company like it is their company. Work smart, efficient and keep company spending reasonable. 9) Google cares about and supports the communities where we work and live Every company should give back, Its doing the right thing for others less fortunate, It makes everyone feel good, makes the world a better place and its good for PR. According to Elaine J. Horn, Business News Daily Contributor A vision statement is a declaration of a companys goals for the midterm or long-term future. Ranging from one line to several paragraphs, a vision statement identifies what the company would like to achieve or accomplish. A good vision statement provides the inspiration for the daily operations of a business and molds Its strategic decisions. The benefit of a vision statement Is to etch In stone the executives own views about the short-term and long-term direction and future of their organization. It guides medieval managerial decision-making and provides direction to form departmental missions, objectives and create strategies. It motivates, inspires and has a purpose-driven message that employees can commit to, and helps the overall company prepare for the future. My vision statement for Google products, services available while discovering untapped areas to help the world access and use information around the globe. Google would communicate the vision through multiple means utilizing written form, audio/visual, speeches, interviews and press releases by the organizations leaders to deliver the message to the stakeholders, employees, vendors and customers. HRS would be responsible for seeking and interviewing potential employees who demonstrate the characteristics Google is looking for in order to carry out that vision. Once hired, the vision would be incorporated in their new employee on-boarding and ongoing training program through written form and audio/visual means.

bring it on essays

bring it on essays Exergia is an independent firm of consultants operating internationally in the fields of energy and environment. It is a member of SESMA, the Hellenic Association of Management Consulting Companies (the Greek branch of FEACO). The company, founded in 1991, maintains a rapid growth rate through expansion of its client base and development of its activities. Exergia's philosophy is to work in partnership with the client to provide consultancy, outsourcing services and cost-effective solutions through an integrated approach. The company embraces new skills, legitimate aspirations and well-founded applied knowledge to form a coherent work-team operating in harmony with the company's spirit and completing projects on time and within budget. The Company's approach to the client needs is characterized by clear understanding of its requirements, mutual commitment and trust, in-depth capability to present and evaluate alternatives and delivery of substantiated final results. A client-oriented organizational structure has been established enabling the provision of energy and environment-related consulting and outsourcing services to various categories of clients, such as: Administration, Industry, Utilities, and Buildings. Moreover, proven expertise in and Management, Information Technology and Training underpin our interdisciplinary integrated approach. Its orientation is to maintain a leading position in the Greek market for energy and environment, as well as to expand its activities in new emerging foreign markets. A long track of records, of successful international assignments, with a focus on the emerging markets of Central and Eastern Europe, the New Independent States and the Mediterranean, have been developed. Even though Exergia, is not widely known in the management consulting market, is amongst the most reputed companies in the fields of energy and environment, mainly due to the fact that it mo ...

Creating a Digital Scrapbook on Your Computer

Creating a Digital Scrapbook on Your Computer You probably use your computer to conduct a lot of your family history research, so why not use it to display the results? Digital scrapbooking, or computer scrapbooking, is simply scrapbooking with the aid of a computer. Going digital instead of the traditional scrapbook route means less money spent on supplies, and the ability to print out multiple copies of your beautiful scrapbook layouts. You can also display your work in the form of Web galleries to easily share with family and friends. In short, digital scrapbooking is a perfect medium for presenting and displaying your ancestors and their stories. Benefits of Digital Scrapbooking Most people first try digital scrapbooking by using their computer to create design elements they can then print, cut out, and use in their regular scrapbook pages. Computers are great for creating text for page headlines, photo captions, and journaling, for example. Computer clip art can be used to embellish traditional scrapbook pages. Most graphics software programs come with special effects to help you enhance your photos and pages with antique sepia tones, torn or burnt edges, and digital picture frames. When youre ready to go one step further, you can use your computer to create entire scrapbook pages. The page background, text, and other decorations are all arranged and formatted on the computer, and then printed out as a single page. Photographs can still be attached to the computer generated page in the traditional manner. Alternatively, digital photographs can be added to the scrapbook page on your computer, and the complete page, photographs and all, printed as a single unit. What You Need to Get Started If you already own a computer, youll only need a few basic supplies to get started with digital scrapbooking. Equipment/Software needed for Digital Scrapbooking: Digital Imaging Software, such as Jasc Paint Shop Pro or Adobe Photoshop ElementsPhotos in digital format, either scanned into your computer or imported from your cameraPhoto quality printer and photo paper to print out your scrapbook layouts or design elements (alternatively, you can have them printed at your local copy shop) Software for Digital Scrapbooking If youre new to digital photo editing and graphics, then it is often easiest to begin with a good computer scrapbooking program. These programs offer a wide variety of pre-made templates and elements that let you create beautiful scrapbook pages without a lot of graphics knowledge. Some of the most popular digital scrapbook software programs include Nova Scrapbook Factory Deluxe, LumaPix FotoFusion, and Ulead My Scrapbook 2. DIY Digital Scrapbooking For the more digitally creative, any good photo editor or graphics software program will allow you to create beautiful digital scrapbooks. This gives you the real hands-on experience from start to finish, as you can create your own background papers, design elements, etc. You can also use the same program to creatively crop and enhance your photos. Among the best graphics software programs for digital scrapbooking are Photoshop Elements and Paint Shop Pro. For more on using your graphics software to create digital scrapbooks, see Beginners Reference to Digital Scrapbooking.

We are Americans Undocumented Students Pursuing the American Dream Annotated Bibliography

We are Americans Undocumented Students Pursuing the American Dream - Annotated Bibliography Example As the â€Å"old man† illustrated within the story disputes the changes that have taken place, the reality of the fact is that a greater level of social cohesion is represented within the town he lives; even if he might feel uncomfortable with this. Census data indicated that the vast majority of North American population could trace their own heritage, or that of their parents, to a foreign country. This helps to illustrate the strong immigrant backgrounds that are represented within North America; up until the current time. However, the piece also goes into a great deal of discussion referencing the way in which former immigrants came to view â€Å"newer† immigrants as something â€Å"separate† and alien. This behavior has had negative ramifications with respect to the degree and extent to which otherwise similar individuals have been able to coalesce into a diverse or homogenous society. Yet, the authors point to the fact that the same underlying motivation ha s encouraged virtually all of these immigrants to come to North America; the promise of economic freedom and the ability to start their lives afresh. With this underlying concept standing at the core of similarity between these otherwise diverse peoples, the authors effectively underscore the similarity of self-interest serves as the main similarity that is otherwise exhibited.

The Functions of Gendar and Power within our Society Essay

The Functions of Gendar and Power within our Society - Essay Example Because the body image is integral to identity, for a woman to protest that these expectations are not realistic and perversely adolescent is to admit she does not possess it. In The Beauty Myth, Naomi Wolf (2000) states that a womans compulsion to diet and wear makeup can largely be blamed on a society that assigns value to women in a vertical hierarchy according to a culturally imposed physical standard. It is an expression of power relations that has women competing for the privileges of employment and status that men have secured as rightfully theirs (Wolf, 2000), and in a comfortably patriarchal society is important to control those women whom second wave feminism would have otherwise made relatively uncontrollable. As long as women are compelled to wear makeup and conform to an elusive beauty archetype, the seeds of the feminine essence remain. The expectation firmly places women below men in the gender order, as the sex which must prove its femininity in order to enter the masculine realm of employment, politics and to gain power (Ragins, 1999). In conclusion, the power relations in the gender order still remain in favor of man. Early feminists believed that femininity contrasted many womens lived experience, but it was not exposed as a false ideology, rather the women who questioned it were exposed as unfeminine. Women across the world experience gender discrimination in different forms and cultural stages, and even though gender impartiality is becoming stronger by the decade, this social difference is still deeply in control of cultural practice around the world, particularly in Africa, the Middle East and oriental Asian states such as China. Inequity next to women in the developing world is an overwhelming authenticity. It consequences in millions of entity tragedies, which add up to lost prospective for whole countries. (Mullins, 2005) Worldwide studies have exposed there is a direct connection between financial growth and a countries

Online Distance Learning Essay -- Teaching Education

Online Distance Learning Throughout the past few decades, online distance learning has become a prevalent method of teaching. Through the use of technology, the field of education has been slightly altered to fit the needs of both the educators and their pupils, by developing a communication system. For example, creating email addresses and generating websites, where the teacher and student can interact. The development of online distance learning is beneficial to the future of education because it provides more opportunity for students. What exactly does â€Å"online distance learning† mean? â€Å"A type of education where students work independently and communicate with faculty and other students via computer based communication† (Roman, Harry). Distance learning is predominately computer based but is currently being supplemented by television and two-way interactive video connections. The courses offered in the distance learning program range from basic literacy to highest graduate level programs. This unique offer allows students of all ages and abilities to participate and earn course credits. Online distance learning is a fast growing industry, there are eleven distance education mega-universities in the world, and the number is increasing rapidly. Until recent years, this would have seemed unrealistic, but because of the steady rise in technology, society has been able to grasp this concept. Online distance learning has become common throughout all parts of the United States because of the advantages that it has over traditional education. â€Å"Nobody is looking over your shoulder, there’s no commute, and the weather is never an issue† (Bowler, Mike). â€Å"The thing I like best is that you can do [schoolwork] whenever... ... 7. Setoodeh, Ramin. Technology: The Connected Classroom. September 27, 2004, MSNBC. Retrieved Oct. 16, 2004. Newsweek. http://msnbc.msn.com/id/6039076/site/newsweek/ 8. Chennai. Multimedia Centres in Classrooms! October 17, 2004 Kerala Online, Retrieved Oct. 17, 2004. http://www.keralaonline.com/technews.asp?folder=Tech&file=8_704.xml 9. Attracting and Keeping Quality Teachers. (2004). National Education Association, Retrieved December 3, 2004, from http://www.nea.org/teachershortage/ 10. Feistritzer, C. E. (1998, January 28). The Truth Behind the ‘Teacher Shortage.’ The National Center for Education Information, Retrieved December 3, 2004, from http://www.ncei.com/WSJ-12898.htm 11. Krunholz, J. (1997, July 24). Teacher Shortage Emerging. National Center for Policy Analysis, Retrieved December 3, 2004, from http://www.ncpa.org/pi/edu/pdedu/pdedu162.html

Sara Lee Corporation

Sara Lee Corporation (Case study) 1. Executive Summary This case study provides an evaluation of Sara Lee Corporation and particularly its operations of product lines available through the Wal-Mart stores. To begin with, an effective SWOT analysis of the company was conducted where strengths and opportunities are identified while addressing possible threats and improving its weaknesses to avoid giving the competition an aggressive advantage. Marketing requires effective identification of issues as a key factor in devising the best methods of addressing them. Therefore, Kirk Nelson identifies the BasicHipster style to be a major problem in the market because it was not doing well. Effective establishment of the best possible solution is therefore critical to maintain the corporation’s market share for the Wal-Mart Account. This analysis generates key alternatives that Kirk Nelson as the Sara Lee Wal-Mart Girl’s Panty analyst should consider in getting out of the current deadlock. This study recommends that Sara Lee Wal-Mart account should retain the FashionBikini due to its better performance compared to the New FashionBikini and introduce back into circulation, the new BasicHipster. . History or introduction Sara Lee Corporation is a fortune 500 company listed on the NYSE. They mainly mass market their diverse product lines of food and beverages, branded apparel, and household products through large retailers like Wal-Mart and Target, but also smaller store as well. Sara Lee, under the Hanes branded apparel operates a produ ct line of underwear called Girls Panty (GP) targeted girls ages 4-12 that include 3 cuts or styles: FashionBrief, FashionBikini and the BasicHipster. The Girl Panty line in Wal-Mart had to meet its sales and supply standards. Sara Lee Corporation maintained high sales due its ability to analyze its products on the basis of the market demand and thereby maintaining the customer’s preference. This case study provides a comprehensive analysis of the corporation’s Girl Panty line in the Wal-Mart account, identifies the strengths and weaknesses, recognizes the marketing problem, generates alternatives, make a recommendation and finally offers an effective implementation strategy. 3. SWOT Analysis Strengths Sara Lee has been identified as having 3 key strengths. First, their ability to employ highly experienced supply chain analysts made it easy for all the members to effectively carry out their roles and cite possible shortcomings on time and come up with workable solutions to address it. Second, Sara Lee’s longtime history has demonstrated that their products built on leadership brands represent high quality, affordable, casual clothing for everyday use, thereby creating brand loyalty and a strong attachment to its products. Finally, relationship building and retention is another key strength for Sara Lee. The trusted partnership between Sara Lee and Wal-Mart was two-fold. Wal-Mart served as a strong distribution channel partner with deep market penetration, while Wal-Mart relied on Sara Lee’s wide portfolio of well-known and established brand names. Weaknesses According to the case, the corporation suffers some weaknesses. To begin with, the girl panty suppliers are international and therefore subjected to key external forces such as cultural factors, religious considerations, strikes and unrests which made supply uncertain (Case, 427). With some of the supplies coming from external suppliers, the waiting period was very long and therefore unpredictable (Case, 427). Sara Lee’s market share for the BasicHipster was performing poorly. A New BasicHipster product was in the process of being developed but not yet primed for distribution. Opportunity One of the key opportunities that Sara Lee had was its ability to establish the need for new products and make them to replace those whose sales were on the decline in the market. According to the case (431), Kirk Nelson was informed of a suitable replacement for the BasicHipster after indicating its poor performance. Threats Notably, Sara Lee had one key threat to its operation in its Wal-Mart Account, the Fruit of the Loom brand. Global competition was fast emerging in regions such as Eastern Europe, South East Asia and the Middle East powered by technology and cheap labor. Due to this global atmosphere, Fruit of the Loom rose as the main competition in the underwear category (Case 426). 4. Case Analysis Sara Lee Wal-Mart account division analysis was the most effective at marketing as it provided a crosscutting evaluation of the product’s performance. Kirk Nelson was deeply involved in generating the most recent information before meeting his boss (Case p. 425). As a result, it acted as a critical organization in promoting sales at the stores at low prices and sustainable supplies (Case 427). As a result, this relationship promoted the internal sales at Wal-Mart while creating the needed impression in other external Sara Lee branches. In addition to that, the corporation had an effective supply from its widespread supply chain by maintaining distribution centers for its products (Case 427). To ensure that the products, promotion, and pricing were perfect, the analysts’ recommendations were subjected to extra scrutiny and further refinement. This reduced possible cannibalization and provided more effective recommendations on aspects such as replacements of less performing products. Even after analyzing the performance of the BasicHipster style, the decision to replace it had to further be analyzed (Case 428 -430). 5. Marketing Problem Due to the lack of performance from the BasicHipster style, it was temporilary replaced with the New FashionBikini until the New BasicHipster was finished. After watching the sales do well for over a year in all three styles: FashionBrief, FashionBikini and the New FashioBikini, the New BasicHipster was ready for the shelf. Should Sara Lee replace the old or the New FashionBikinis with the BasicHipster or should they consider leaving both FashionBikinis selling side by side and not introduce the New BasicHipster? Of course, that decision depends on how well the FashionBikinis (old and new) are working together. Establishing an effective solution to this problem was a key issue in that the product was expected to be free of cannibalization in the market. 6. Alternative Solutions Sometimes analysts make important decisions while generating the sought after revenue and steer their products towards maintaining effective competition. Looking at the marketing problems brings to mind several solutions Sara Lee should analyze. First, Sara Lee management could consider maintaining the status quo as it is, keeping all three lines: FashionBrief, FashionBikini and New FashionBikini. In doing so, they keep their sales steady without risking the loss of market share and shelf space. Since the FashionBrief was preferred by younger girls while the FashionBikini and the New FashionBikini was preferred by the older girls, this apparent age difference only complimented each other because they each had their own target market. The downside to this is having 2 style cuts that are alike such as the FashionBikini and New FashionBikini because the product line lacks the diversity in styles and limits your target segment. Both of the Fashion Styles are not targeted to the economy buyer such as the BasicHipster would be and limits your wide range of pricing for consumers. Second, Sara Lee could consider the option to delete either the FashionBikini or the New FashionBikini and bring back the new and improved BasicHipster while keeping the FashionBrief. According to Kirk, he mentions that the sales of the BasicHipster were performing poorly but no graph or sales figures were provided in the case for a comparison. After charting the sales volume for the exact same year and periods of time between the FashionBikini and the New FashionBikini (see exhibit â€Å"A†), there was a sales increase $125,348 where the FashionBikini outperformed the New FashionBikini by 154%. Keeping in mind that the New FashionBikini was only being sold in 1700 store compared to 2300 stores, the increase was still significant. Since keeping both FashionBikini styles on the shelf along with the Fashion Brief and adding the new BasicHipster was not an option, Kirk would have to make a decision to delete at least one of the Bikini lines. Given the sales data, the one to cut would be the NewFashionBikini. This would give Sara Lee three distinct styles that include a new line of cut, the BasicHipster, which would diversify their product line an appeal to the economy priced buyer and retain the sense of the original hipster to the consumers while giving then a new sense of the market. The downside to this alternative would be risk losing market share. If the BasicHipster was not performing well to begin with maybe bringing the style back might repeat the same results. Again, without numbers to compare, the risk is still prevelant. On the other hand, the BasicHipster is the New BasicHipster with a new color scheme which could result in a greater market shre while appealing to consumers. 7. Recommendation Sara Lee should consider replacing the New FashionBikini with the New BasicHipster based on 3 reasons. First, I had to anaylze the sales of the FashionBikini and the New FashionBikini so I knew which one to elimanite in order to introduce the New BasicHipster. After careful anaylsis I found that the sales of the old FashionBikini were $125,348 or 154% higher than the sales of the New FashionBikini given the same time period. Also, by not having the BasicHipster style on the shelf for over a year, it would create a need for the product by the consumer. Second, a diverse product line in terms of price and cut would be available appealing to the ecomonic consuios buyer with the New BasicHipster, as well as those consumers who desired more colors and print themes as with the FashionBikini and Fashion Brief lines. Lastly, by keeping the FashionBikini and FashionBrief line, the two had already been in the market and would not require the intensive promotion demanded by a new product. In addition, the sales and market share should remain contstant and even increase while the promotion for the New BasicHipster takes hold. 8. Implementation By adding the new BasicHipster a whole new marketing campaign will be designed around the the new product including commercials aimed at young girls ages 4-12 . email marketing, free giveaways, Further analysis to determine possible cannibalization should first be conducted in the Sara Lee Wal-Mart Account to track the sales volume and market share. By introducing the already New BasicHipster, a new advertising and promotion effots will take place informing the consumer of this new line and style choice. Revising the NewFashionTh e for the first year to determine if any changes need to be made. If no changes are required, further analyses of the products lines will contunie for another 2 years until their life cycles are near the end whne 1 and continueof the 3 increase the chances of raising sales of the FashionBikini. Besides, Sara Lee should gradually increase the quantity of the FashionBikini to account for the added sales from the deleted New FashionBikini line while continuing to expand on the growth and promotion of the New BasicHipster to ensure a smooth transition. In addition to that, the corporation should intensify promotion of the FashionBikini to further inform and persuade consumers to buy it at Wal-Mart. Finally, a critical review of the FashionBikini should be maintained to seek consumers’ further preferences while making possible adjustments on their preferences. ———————– Surname 6